NESCAFE Gold Royal Lucky Draw Campaign

27 10 2008

A Nescafe Gold campaign to increase awareness and sales of the product.

Royal Lucky Draw: For every bottle of Nescafe Gold purchased, the consumer will be entitled to one lucky draw chance to be a royalty for a day – win a trip to Germany, live the life of a King/Queen (sponsored by Nescafe) and have a tour at the Nescafe factory and see how the Nescafe Gold powder is manufactured.

Poster (click for larger version)

Lucky Draw Contest Form (click for larger version)

Hanging Ceiling Ad

Hanging Ceiling Ad

POP Stand


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3 responses

20 12 2008
Irwan

The whole NESCAFE Gold Royal Lucky Draw Campaign looks very interesting. Good job!

20 06 2009
Kana

Does anybody know who designed the poster? I’m a big fan of this design and the use of colors….

22 06 2009
ting

Hey there Kana, I designed the poster. =) Thanks for the compliments!

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