A campaign to gain awareness of the general public to donate to the Singapore Cancer Society, a self-funding voluntary welfare organization on a mission to prevent and control cancer, and enhance health and quality of life in the community through education, research and patient care services.
Proposed design items
A series of magazine ads:
front of the page (with folded edge)
folded edge flipped open (reveals mock logo)
back of the page
back of page (close up)
Other executions:
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Direct Mailer:
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